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Telegraph feature

Overfinch

OVERVIEW

- To reiterate and demonstrate the capability and successes of the world’s leading Range Rover tuner to existing and potential clients by chronicling notable achievements in its history that dates back to 1975.

- For this specific feature, we decided to use the visual appeal of the vehicles as the focus and provided an exclusive to our longstanding contacts at The Telegraph for use in its gallery section.  

SERVICES

- Business objectives

- Brand identity

- Audience analysis

- Media identification

- Media liaison

- Media contacts

- Editorial focus: feature writing

- Copywriting and tone of voice

- Photography

- Art direction

- Messaging development

- Measurement, evaluation and ROI 

RESULTS

http://www.telegraph.co.uk/cars/features/land-rovers-finest-enhanced-overfinch/

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