Project: National media coverage

High net worth individuals form a key part of Bridford Financial Solutions’ clientele, resulting in Thorne PR targeting the consumer market through national media coverage.

Results: By using our national contacts we positioned the owner of Bridford Financial Solutions, Tim Marlow, as a leading expert in the prestige car finance arena. We secured him a role as the specialist commentator for The Sunday Times’ Ingear supplement and he is now the paper’s first point of contact on automotive finance-related stories.

News and quotes from Bridford Financial Solutions and Tim Marlow are also used in other national titles with large readerships, such as MSN Cars. It has played a significant part in Bridford Financial Solutions’ growth from £20 million in 2009 to over £30 million in 2010.